First it was taxis, then it was takeaway food. Now it’s groceries, hairdressers, electronics and everything you could possibly imagine, be it services or products. All of it has been “Uberized”, to make these services and products much more accessible to the widest possible group of people. But there is one industry where we are yet to see large scale uptake of this trend. The healthcare industry. Why is this?
Whilst hospitals, GP and outpatient clinics will never be replaced, the “Uberizing” of healthcare can be highly successful for patients, practitioners and the wider healthcare community. Here are 5 reasons why it can work:
(1) Earlier & more timely interventions – timing is crucial when it comes to health intervention
How much of a difference does it make to a patient having physio on the first day post orthopaedic surgery vs. waiting a week until they can mobilise to an outpatient clinic? Another example is a person waiting three days to get a GP appointment so that they can get medication for a UTI vs being seen on the first day in their home.
(2) It takes strain off the current healthcare system and model by supplementing what they already do
Everyone knows that the current healthcare system in the UK is being stretched beyond belief. Treating a meaningful number of patients outside of this and preventing them from going to A&E or their local clinic when they don’t necessarily need to can help to take strain off this system.
(3) Convenience for both patient and practitioner
Depending on where you live, travel time to a clinic, hospital or healthcare service can easily take 1-hour door to door and that’s not taking into account the inevitable public transport delays! Whilst often health practitioners can have a serious commute to get to work to see patients or when they have been called in at late notice.
(4) Mobility and ability to get to a session are not an issue
Imagine that due to pain and mobility issues, simply walking out to your letterbox is a huge task. For some people it is incredibly difficult to get to their local clinic for a routine appointment and review. It is likely these people often delay seeking out health care services until their condition has significantly worsened, resulting in poor yet avoidable outcomes. Earlier and more convenient interventions in a patient’s home can dramatically improve these outcomes.
(5) It allows greater insight into how the patient is actually going and living their life
As a health practitioner I have often asked about patients’ home life – whether it is the set-up of their home, doing exercises at home or how they go about their activities of daily living. By seeing people in their home you can actually see all of this in action, and doing so can make your treatment so much more relevant and pertinent for patient and practitioner.
Here at Qured we are striving to make healthcare more accessible and affordable at our patients convenience by doing all of the above. If you have any questions regarding this or anything else, please feel free to email me at firstname.lastname@example.org.
Peter Thornton – Lead Physiotherapist @ Qured